By Malusi Msomi

Audi South Africa has launched its Audi e-tron brand locally. The brand selected the award-winning and largest museum of contemporary African art, Zeitz MOCAA, to celebrate the official arrival of its fully electric e-tron range. It was a historic night for Audi as no other automotive brand has done what they have, and that is to launch six electric vehicles at one go.

Commitment to electric cars

Head of Audi South Africa Sascha Sauer said, “From 2022 onwards, Audi South Africa is committed to grow the e-tron model range locally and will introduce at least one new electric model each year, to grow consumer choice and to demonstrate our commitment in securing a leading electric vehicle position within the premium automotive market from the start here in South Africa. But of course, it doesn’t stop at just a product level. Audi has also partnered with GridCars and invested in building the largest and fastest electric vehicle public charging network in the country.”

Audi e-tron 55

Audi will also be launching an e-tron 55 First which will be available for sale in South Africa from the second half of 2022. The model will start at R1,745,000 and will be supported by a five-year/100,000km Audi Freeway Maintenance Plan and an 8 year/160,000 km battery warranty just like the other e-tron models.

The full range of Audi e-tron models retailing in South Africa from now consists of three e-tron 55 derivatives, the e-tron 55 Sportback, e-tron S Sportback, and the pinnacle of the line-up, the e-tron GT and RS e-tron GT.

Pricing

The pricing of the e-tron range is as follows:

• e-tron 55 First edition R1,745,000
• e-tron 55 advanced R1,990,000
• e-tron 55 S line R2,045,000
• e-tron 55 Sportback S line R2,115,000
• e-tron S Sportback R2,425,000
• e-tron GT R2,715,000
• RS e-tron GT R3,300,000